Aircall vs ProHighLevel
Aircall is a dialer that assumes you already solved CRM. ProHighLevel solves both.
At a glance
Pricing checked August 2026. Confirm current numbers on each vendor’s site.
| | | |
|---|---|---|
| Product | Cloud dialer | CRM + dialer |
| Typical price | ~$30+/user/mo | $29–$149/mo software |
| Browser voice | Cloud dialer app | In-CRM browser calling |
| Needs separate CRM | Yes | No |
| Power dialing | Core feature | List-based multi-agent outbound |
| Call logging | Via integration | Native timeline |
| SMS | Plan-dependent | On contact (prepaid) |
| Team size fit | Mid-size inside sales | 1–10 seat shops |
| Best for | CRM-mature orgs | Teams without RevOps |
Voice quality and wallet pricing
ProHighLevel wallet rates are carrier pass-through (no platform markup on usage for now). Tables use example routes — confirm your destination in Call rates before you budget.
How calls sound
Depends on their carrier path, device, and network. We keep calling inside the CRM on a single browser session.
Calls run in the browser inside your CRM — wideband audio (including Opus) when your connection supports it. No separate phone app to open.
Media stays on our voice network after you connect. Most teams notice lower lag than juggling tabs and a third-party dialer.
How wallet billing works
Wallet rates follow carrier pass-through — no extra platform markup on usage for now. Usage accrues in sub-cents; your prepaid balance debits in $0.01 steps when accrued usage adds up. A very short call may not move the balance until more usage stacks.
Live price before you dial or send: Settings → Telecom → Call rates
Usage pricing
Aircall usually bundles minutes into seat plans instead of a prepaid wallet. Compare software tiers above, then read their overage rules on their site.
Where Aircall and ProHighLevel split
Neither tool is wrong for everyone. These are the trade-offs teams actually feel after week two.
Pricing
Per-seat dialer + per-seat CRM = two bills.
One software tier. Prepaid telecom.
Integrations
Salesforce, HubSpot — sync is the model.
No sync — one database.
Pipeline
Lives in external CRM
Native stages and owners
Best for
Inside sales with RevOps
Small teams without a CRM admin
What each product is
Aircall
Aircall is a cloud call center and sales dialer built to sit on top of Salesforce, HubSpot, and other CRMs. Power dialing, queues, and call analytics are the product.
Pricing
Often cited around $30+/user/month. CRM is separate. Verify on aircall.io.
ProHighLevel
ProHighLevel is CRM-first: contacts, pipelines, browser calling, SMS, and fax on one timeline. No integration project to make the dialer talk to the deal.
Pricing
$29 Starter · $79 Growth · $149 Pro — software only. Telecom prepaid.
Software plan breakdown →Strengths and gaps
Aircall
- Mature dialer for inside sales
- Deep CRM integrations
- Call coaching and analytics
- Power dialer features
Watch outs
- Requires separate CRM subscription
- Integration drift over time
- Two support queues when sync breaks
- Expensive at scale for tiny teams
ProHighLevel
- Call logs on the contact automatically
- No Zapier between phone and pipeline
- Built for ~1–10 users
- Transparent software + usage billing
What the workspace includes
Software tiers cover seats and CRM caps. Calling, SMS, and fax still bill from your prepaid wallet.
Pipeline and contacts — not a sidebar bolted onto a phone app.
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Deal pipeline
Stages, owners, and projects. See who needs a call today without exporting to a spreadsheet.
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Team workspaces
Add seats per plan. Everyone works the same contacts — no duplicate records per rep.
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Calendar & booking
Google Calendar sync, appointments on the contact, services catalog ready for every call.
Dial from the browser. Every conversation lands on the record.
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Browser calling in the CRM
Dial from the contact record — wideband audio when your network supports it. No second app on your desktop.
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Multiple agents, one number
Put your whole floor on the same business line. Parallel outbound without fighting over one handset.
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Logged automatically
Calls attach to the contact timeline. Managers audit activity without asking reps to “remember to log it.”
Texts and fax on the business number — same thread as the deal.
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SMS & MMS
Text from your business line. Threads stay on the contact, not on someone’s personal cell.
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Business fax
Send and receive signed docs in the workspace. Contracts land on the deal, not a tray nobody checks.
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Prepaid telecom
Usage bills from a workspace balance at published rates — never hidden inside your software subscription.
Software pricing you can explain in one sentence.
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Flat software tiers
Starter $29, Growth $79, Pro $149 — seats and caps on the website. No sales call to decode it.
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14-day full trial
Real CRM access from day one. Not a crippled demo that unlocks “calling” on tier three.
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CSV import
Bring contacts and lists in bulk. Start dialing the same week you sign up.
Who each tool fits
Choose Aircall if…
- Salesforce is locked in and Aircall is approved.
- You have 15+ reps and RevOps maintains sync.
- Call analytics dashboards drive management.
Choose ProHighLevel if…
- You're 3–8 people paying for dialer + CRM.
- Integration broke and nobody noticed until commissions.
- You want hang-up → deal updated in one app.
Example
Beautiful activity report. Empty pipeline.
Aircall shows the dials. CRM shows three updates. By Wednesday the owner is manually reconciling spreadsheets. Again.
Aircall assumes CRM is solved
That’s true for teams with Salesforce admins. It’s false for the owner still reconciling dialer reports with a spreadsheet.
Activity without pipeline is noise
Managers don’t need another graph. They need one record: call, text, stage, owner, next step.
Aircall plus CRM can get there — if someone maintains the bridge. ProHighLevel deletes the bridge.
Questions
Is ProHighLevel an Aircall replacement for enterprise?
We're built for small teams, not 50-seat floors with Salesforce governance.
Do you offer power dialing like Aircall?
Multi-agent outbound from CRM lists — not enterprise power-dialer parity. We optimize for deals that update, not dial volume alone.
Can I import from Aircall?
Export contacts/history where available, import CSV. Recordings may not migrate.
Why do teams leave Aircall for ProHighLevel?
Two subscriptions, integration drift, managers who can't trust the pipeline.
Phone numbers, outbound calling, MMS, fax, and other telecom usage are charged from your workspace balance at published rates. US SMS may require 10DLC brand registration.
One login. One record.
Trial ProHighLevel — dial from the contact, not a sidecar.
Start 14-day free trial